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MITEF ARCHIVE: PAST EVENTS

This event has already occurred. To view program details and panelist presentations, please use the download box to the right.


TV TRANSFORMED


Moving Video & Eyeballs from Broadcast to Broadband

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THURSDAY    NOV 16,  2006
 
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BellSouth Auditorium

Midtown II Building

(Enter on Cypress St; east of West Peachtree, North of 3rd, South of 4th)
Parking available in lot on 4th between West Peachtree and Cypress

5:30 – 7 PM: Networking
7 – 8:30 PM: Program


MIT Forum Members: $25 TAG

Members: $25 Pre-registered

Non-members: $35 Pre-registered

Students: $10

Walk-ins: $45



Borrow from Dylan and sigh, Times, They are a-Changin’, or declare I Want My MTV, but either way it’s clear. We are participating in nothing less than an entertainment revolution. As happened to music, the television landscape is changing. How and where we watch sports, shorts, sitcoms and movies is increasingly less likely to be in our living room at a pre-scheduled time – a migration that offers new opportunities and posts new challenges as video distribution over the Internet begins to replace the broadcast systems with which we grew up. In fact, IDC recently reported that over 30% of the public is already getting their sports-fix over the Internet. And what of those not getting their video over the PC? Broadband service providers (BSPs) have joined with set top box manufacturers to deliver Internet video to TVs.

This is big. “New media” companies are being snapped up as industry stalwarts realize that they’re staring at a new reality. Despite the predictions for a new world of video on your PC, phone, MP3 player and even set top boxes, issues remain: how do you deliver TV-quality content over the Internet? Who delivers it? How do you make money? Who makes money? Is this the end of the TV Star? The technologies adopted will determine the future of what we’ve always known as television.

What are the implications for you as a consumer and as a business person? Join the MIT Enterprise Forum of Atlanta as we examine the challenges, implications and opportunities now in broadband broadcast.




1 “TV Transformed: Moving Video & Eyeballs
from Broadcast to Broadband”


features the below representatives from the key media groups being impacted by this transformation – publishing, advertising, online content delivery, television and technology.
 
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