Marketing: Doing More
with Less - A Members Only Workshop

In these days of shrinking budgets and changing media, businesses are faced with achieving higher returns at lower costs. At this Members Only workshop, you'll learn how successful entrepreneurs have leveraged their brand and resources to build effective marketing strategies.

• Learn how to do more with less with advice from two top marketing professionals as well as a panel of marketing experts. Attendees will learn about:
• Building a brand on a budget
• Using internal resources effectively
• Optimizing your use of external resources
• Marketing through the life cycle of the company, including establishing an identity, building the business and positioning it for an exit event